I was looking at my Facebook account and was amazed by the story shared by my friend about the pest infestation in their house. The intriguing part is that they just moved in six months ago to their new home in Columbus and yet termite markings are already visible on one of the foundations.
A few hours after that post, she went live on Facebook to broadcast the arrival of Pest Control Columbus company to deal with the pests. We saw how they inspected the house and our friend gave us a blow-by-blow account of what’s happening until the pest control guys left. It is so amazing what social media can do now. It is now part of everyone’s lives. It not only touches individuals, but even establishments and artists big and small have also joined the bandwagon. It is truly a great way to connect with your followers and introduce yourself to new people who may have an interest in your brand of music.
You might think that you can’t go wrong with social media. You may have the impression that having a social media account and posting at least three times a day is enough.
Well, that is not always the case. In fact, you might be sabotaging your online presence by doing social media the wrong way. We present to you some BIG mistakes in handling your social networking accounts.
The fans appreciate your talent, and you are very thankful for it. A heartfelt thank you message is a good way to express your love for your fans. But never overdo it to the point that it sounds fake already.
Staying on the safe side
If opinions are concerned, be sure to speak your mind. Don’t fall into the trap of saying what you think your fans will like thinking it will gain you more likes. Be yourself. You may have lesser fans the process, but at least what’s left are those who are genuinely into your music. But while you are in the middle of expressing yourself, remember that being rude is never okay.
Be generous to your fans and post some photos with your status updates. Nothing could look more boring than a long narration with no photo. Let your photo do most of the talking. Fortunately, Instagram and Snapchat are in the scene to allow you to post artistic photos on the go.
Too many teasers
Do not give teasers when you know for a fact that it will take months or even ages before you can deliver. Excitement wanes so if you have anything going on like a new album or gig, release your teasers a month or a few weeks before your event. You can also take pictures or post a video to give them a taste of what’s coming up.
Make it a point to reply to your follower’s questions or comments on your post. You do not need to reply to everyone. Just a few short words will do. This will make your followers feel appreciated.
Misused Youtube account
Youtube is not Instagram. Remember to post your high-quality video content here. Post edited videos of your music covers, gigs, samplers, and behind the scenes here. Make sure that your content is worth sharing and watching. It is like having your own TV show. And in case you forgot, Youtube has been a host to many talents that are now chart-topping artists such as The Weeknd, Justin Bieber, Carly Rae Jepsen and Shawn Mendez.